Does Disney own Hulu? A complete look at Hulu’s 100% ownership and future integration
Learn who really owns Hulu and why Disney’s control might not be as simple as you think—there’s more to the story than meets the eye.


The question “Does Hulu come with Disney Plus?” is one of the most common inquiries from cord-cutters looking to consolidate their streaming services. The short answer is: No, subscribing to Disney Plus alone does not automatically include Hulu. However, because both platforms are owned by the Walt Disney Company, they are strategically packaged together in the highly popular Disney Bundle.
This comprehensive guide will break down the relationship between these two platforms, explain the various Bundle options available, analyze the significant cost savings, and detail exactly how to sign up and manage your accounts to maximize the value of these premier streaming services.
Hulu and Disney Plus, while sister companies under the Disney umbrella, were designed to serve two distinct demographics and content needs. This separation is why they are not automatically included in a single subscription.
Disney Plus is built as the global home for Disney’s biggest intellectual properties (IP). Its core content pillars are universally family-friendly:
Hulu was structured to carry general entertainment and content aimed at a more mature audience, complementing the family-friendly nature of Disney Plus.
To access the diverse range of content from both content libraries, the Disney Bundle was introduced as the cost-effective solution.
The Disney Bundle is a unified subscription package that strategically combines the content offerings of Disney’s three major streaming services.
The standard Disney Bundle includes:
While many users initially focus on Disney Plus and Hulu, the inclusion of ESPN+ significantly enhances the bundle’s value, especially for sports fans. ESPN+ provides access to:
The primary appeal of the Disney Bundle is the substantial discount it offers compared to purchasing the three services individually.
Purchasing all three platforms separately results in a much higher monthly cost. The standard Disney Bundle offers all three services at a deeply discounted, combined monthly rate, providing significant savings (often 30% or more) depending on the plan you choose.
The Disney Bundle offers flexibility based on your preference for ads:
| Bundle Option | Hulu Included | Target User |
| Basic Bundle | Hulu (Ad-Supported) | Budget-conscious viewers willing to watch commercials. |
| Premium Bundle | Hulu (No Ads) | Users demanding uninterrupted viewing experience. |
| Hulu Live TV Bundle | Hulu Live TV (with or without ads) + Disney Plus + ESPN+ | Users seeking a true cable replacement service, including local channels and live TV streaming. |
The ability to upgrade the Hulu component allows users to tailor the bundle’s features and price point to their exact needs.
Signing up for the Bundle is straightforward, even if you already have an existing subscription to one of the services.
Disney heavily promotes the Bundle because it significantly reduces customer churn (cancellation rates). Studies show that customers subscribed to a single service are much more likely to cancel than those subscribed to a bundle of three services. By encouraging users to take the Bundle, Disney secures a higher overall customer lifetime value and simultaneously increases the penetration of Hulu and ESPN+ into the market.
In short, Hulu does not come automatically with Disney Plus, but the economical and feature-rich Disney Bundle ensures you get access to both, alongside ESPN+, at a major discount. This package offers unmatched variety—from family-friendly blockbusters to mature television and live sports—making it one of the most compelling consolidated streaming solutions available today. If you want seamless access to Disney’s full library, the Bundle is the clear choice for maximizing value and variety.
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